Collection of your Personal Information. CNE collects personally identifiable information, such as your e-mail address, name, home or  work address or telephone number. CNE also collects anonymous demographic information, which is  not unique to you, such as your ZIP code, age, gender, preferences, interests and favorites.

There is also information about your computer hardware and software that is  automatically collected by your use of the Cherokee Casino Web Site. This information can include:  your IP address, browser type, domain names, access times and referring Web site addresses. This
information is used by CNE for the operation of the online service, to maintain quality of the
service, and to provide general statistics regarding use of the Cherokee Casino Web Site.

Please keep in mind that if you directly disclose personally identifiable information  or personally sensitive data through the Cherokee Casino Web Site public message boards, this  information may be collected and used by others.

CNE encourages you to review the privacy statements of Web sites you choose to  link to from the Cherokee Casino Web Site so that you can understand how those Web sites collect,  use and share your information. CNE is not responsible for the privacy statements or other content  on third party Web sites, even if linked to the Cherokee Casino Web Site.

Use of Your Personal Information. CNE collects and uses your personal information to operate the Cherokee Casino Web Site and  deliver the services you have requested. CNE also uses your personally identifiable information  to inform you of other products or services available from Cherokee Casino and its affiliates.  CNE may also contact you via surveys to conduct research about your opinion of current services  or of potential new services that may be offered.

CNE does not sell, rent or lease its customer lists to third parties. CNE may,  from time to time, contact you on behalf of external business partners about a particular offering  that may be of interest to you. In those cases, your unique personally identifiable information  (e-mail, name, address, telephone number) is not transferred to the third party. In addition,  CNE may share data with trusted partners to help us perform statistical analysis, send you email  or postal mail, provide customer support, or arrange for deliveries. All such third parties are  prohibited from using your personal information except to provide these services to CNE, and they  are required to maintain the confidentiality of your information.

CNE does not use or disclose sensitive personal information, such as race,  religion, or political affiliations, without your explicit consent.

CNE keeps track of the Web sites and pages our customers visit within the  Cherokee Casino Web Site, in order to determine what casino services are the most popular.  This data is used to deliver customized content and advertising regarding the Cherokee Casino  to customers whose behavior indicates that they are interested in a particular subject area.

The Cherokee Casino Web Site will disclose your personal information, without  notice, only if required to do so by law or in the good faith belief that such action is  necessary to: (a) conform to the edicts of the law or comply with legal process served on CNE  or the site; (b) protect and defend the rights or property of CNE; and, (c) act under exigent  circumstances to protect the personal safety of users of the Cherokee Casino Web Site, Cherokee  Casino patrons, or the public.

Use of Cookies. The Cherokee Casino Web Site uses "cookies" to help you personalize your online experience.  A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot  be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to  you, and can only be read by a Web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to  save you time. The purpose of a cookie is to tell the Web server that you have returned to a  specific page. For example, if you personalize Cherokee Casino Web Site pages, or register  with the Cherokee Casino Web Site or services, a cookie helps CNE to recall your specific  information on subsequent visits. This simplifies the process of recording your personal  information, such as billing addresses, shipping addresses, and so on. When you return to the  same Cherokee Casino Web Site, the information you previously provided can be retrieved, so  you can easily use the features that you customized.

You have the ability to accept or decline cookies. Most Web browsers  automatically accept cookies, but you can usually modify your browser setting to decline  cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience  the interactive features of the Cherokee Casino services or Web Site.

Security of your Personal Information. CNE secures your personal information from unauthorized access, use or disclosure.  Cherokee Casino secures the personally identifiable information you provide on computer  servers in a controlled, secure environment, protected from unauthorized access, use or  disclosure. When personal information (such as a credit card number) is transmitted to  other Web sites, it is protected through the use of encryption, such as the Secure Socket  Layer (“SSL”) protocol.

Changes to this Policy Statement. CNE will occasionally update this Privacy Policy statement to reflect  company and customer feedback. CNE encourages you to periodically review this statement  to be informed of how CNE is protecting your information.